WAS BORN IN 2022 IN THE FACEBOOK CHAT WINDOW. THE SOCIETAL PRESSURE OF HAVING TO COME UP WITH IDEAS FOR MONEY HAS DRIVEN THE TWO HISTORICAL FIGURES, MOLLY GARVEY AND RUXI PANA TO EXIT THEIR COMFORT ZONE OF WORKING FOR SOMEONE ELSE AND MADE THEM WORK FOR THEIR UNIQUE IDEAS AND FOR THE WORLD AT LARGE. GRAPHIC DESIGNERS, WEBDESIGNERS AND WEIRD MISTIQUE WOMEN AT THE CORE, THEY'VE SO DECIDED TO CREATE THIS BUSINESS, WEIRDLY CALLED "IFEELGOODIES" WHICH SEEMS TO BE ABOUT CLEVER TSHIRTS WITH CLEVER MESSAGES ON TOP OF THEM.